How To Create a Sustainable Business
How to create a sustainable business is covered in this podio, along with the following subjects:
- Systems business
- Run your business like a pro
- How to run your business like a professional
The goal of a business owner should be to create a sustainable business that can run successfully without them. You don't want to rely too much on any one person. You want to shift from a BUSINESS that relies on PEOPLE to a business that relies on the SYSTEMS – with people working within the systems – so it’s the systems that hold up the company, not the people holding up the company. I'll be talking with Beverlee Rasmussen about Needing Systems as Opposed to Unicorns.
Beverlee Rasmussen, CEC, PCC, is an award-winning Certified Executive Coach (Royal Roads University) and a Professional Certified Business Coach (International Coach Federation) and earned a Master of Arts in Executive and Organizational Coaching (Royal Roads University). She prefers the title "small business champion"
As the founder of the award-winning and internationally recognized Systems Business Coach (SBC), Beverlee has helped over four hundred small business owners document strategic business objectives and processes, break free from day-to-day operations, achieve consistent profitability, hire and train productive employees, attract and retain customers, and increase company value.
In 1993, then–single mother Beverlee built and ran a profitable, award-winning full-service retail travel agency. Before selling the agency in 2000, Beverlee employed seven staff and reached $3 million in annual sales—all while daily operations ran smoothly without her. Since then, her entire professional and academic career has focused on developing systems to help other small business owners enjoy the same success.
She's also the author of two significant books - "The Small Business Field Guide" and "Small Business Big Opportunity: Systematize Your Small Business, Create Personal Freedom and Live the Entrepreneurial Dream," both demonstrating her dedication to aiding entrepreneurs on their small business journey.
When not coaching clients one-on-one or holding business systems workshops, Beverlee shares her passion for helping small business owners by traveling the world and training others to become small business coaches. Currently, there are SBC-licensed certified systems business coaches in Malaysia, New Zealand, Europe, the UK, the US, Mexico and Canada.